CES is the world's largest IT exhibition organized by the Consumer Technology Association (CTA), which attracted around 4,300 companies and 130,000 visitors worldwide at CES 2024. SBA (Seoul Business Agency) will establish the 'Seoul Joint Pavilion' at CES 2025, supporting the exhibition of 16 Seoul-based institutions and 104 startups.
Entertake 'EKARAK' - AI-based Hair Coloring Device Achieving Innovation in Beauty Tech
Entertake (CEO Sung-min Oh), a beauty tech company providing innovative skin diagnosis and hair coloring solutions based on customer-centric management, will participate in CES 2025 Seoul Joint Pavilion as a Dongguk University-affiliated company.
The company is establishing its position in the home beauty tech market by offering personalized beauty solutions using AICT technology. Additionally, they are strengthening their global market competitiveness by providing optimized beauty solutions through their cartridge-integrated hair device.
Entertake previously garnered attention at CES 2024 with their innovative hair coloring device ‘EKARAK’. This product revolutionizes traditional hair coloring methods of squeezing, mixing, and applying hair dye by automatically dispensing, mixing, and delivering cartridge-based hair dye, making it easier for users to color their hair.
Notably, it features proprietary heating technology that reduces the typical waiting time for color development to around 10 minutes. The device also boasts innovative technology that provides optimized coloring solutions based on AI-powered customized data analysis of the customer’s scalp condition and hair type, while also helping with the absorption of nutritional ingredients.
◇ Cartridge System for Personalized Beauty Solutions
Entertake’s cartridge-type skin and hair care device is gaining attention as a solution that provides customized information based on a platform delivering personalized beauty experiences. This system uses AICT technology to identify unique information and accurately predicts desired results through data collection and analysis. In particular, the cartridge sensing function provides personalized hair coloring and hair care services, offering users a more effective and convenient experience.
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▶ Original article: StartupN (https://www.startupn.kr) / Reporter Yoo In-chun
